Practice Area

Management and Leadership

Creating an Innovation Culture


  • Traditional Classroom: ½-day
  • Virtual Instructor-led: 3 hour session

A culture of innovation is an environment that fosters and encourages creativity and new ideas. To be successful in nurturing the creative potential of employees, the right climate, systems, and structures must be in place. This session defines and promotes an innovation mindset guiding participants on creating an innovation culture in the work environment that fosters and encourages creativity, risk taking, and new ideas and work approaches.


Target Audience

Individuals who will benefit from this course include all non-technical employees who want to learn how to create and contribute to a mindset, culture, and leadership of innovation that fosters and encourages organizational creativity and innovation.

Learning Objectives

  • Discuss and define an innovation mindset in an organization cultivating the creativity of new ideas and innovative work approaches.
  • Identify the importance and benefits to an organization in fostering an innovation culture that allows for thriving creativity and innovation.
  • Use an innovation vision canvas and define key contributors to innovative work environments.
  • Role-model innovation leadership skills.

Course Outline

Introduction and Objectives
Innovation Mindset
  • Creativity and Innovation Definitions
  • Innovation and Creativity in Organizations
  • Understanding the Innovation Mindset
  • Proven Organizational Innovation Mindset Drivers
Innovation Culture
  • What Does It Mean to Have an Innovation Culture?
  • Benefits of an Innovation Culture
  • Encouraging Innovation Through Risk-Taking
  • Initial Steps to Creating an Innovation Culture
Innovation Leadership
  • What Does It Mean to Be an Innovation Leader or Innovation Change Agent?
  • Introducing an Innovation Vision Canvas and Vision Statement
  • Key Contributors to Establishing Innovative Work Environments
  • Role-Modeling Innovation Leadership Characteristics
Summary and Next Steps

MDV911a Course Code

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